An idyllic childhood in Somerset forged a love of the great outdoors for the managing director of Muddy Puddles, Natasha Ascott. So she’s now helping inner city kids to get out in nature. We talk business, motherhood and kids’ outdoor clothing…
fashion
Meadows to roam, den building, day-long escapades outside in the fresh air – does that sound like the dream childhood? It was for Natasha Ascott, managing director of kids’ outdoor clothing brand Muddy Puddles. She tells us all about it (prepare for childhood envy)…
Keen to lure the kids away from screens? These six books – a mixture of beautifully illustrated stories and activity books for kids aged 3+ – will have them trampling over the iPad in seconds. Yes, really…
Bo&Bel launched with a range of teething jewellery for mums to wear (and babies to chew on) but they soon realised dads were being left out. Here, founder Vicki Hodges writes about building a business after having twins and creating a collection for dads…
From a near-fatal brain haemorrhage during pregnancy to launching kids’ fashion brand girlstalktoboys, Kelly Ekardt talks us through her quirky home, ‘laid-back minimal’ dress sense, setting up shop and the moment it nearly all ended…
Need some running inspiration? We asked keen runner Elle Hankinson for her top ten workout tunes and some tips for getting out on the road. She said: “If you’ve got parenting down, running’s going to be a doddle.”
Chef and fashion designer Maxine Thompson was fed up with the limited choice of chef trousers for women so designed her own and last month, launched PolkaPants: the coolest kitchen-wear on the market. Gizzi Erskine is already rocking them…
From Paul Smith shoe designer to launching her own children’s nightwear range – meet Alienor Falconer, founder of The Bright Company. We discuss the importance of comfy pjs and how to get a good night’s sleep
The founder of Dress Like a Mum, Zoe de Pass, is changing the way we see fashion and motherhood. Basically, by saying: mums can be cool too. Here, we discuss getting dressed in the morning and the rise of the Instamum…
Pink doesn’t have to be for girls and blue for boys – and there are a whole host of kids’ clothing brands working to flatten this tradition. Here are five of our favourites (that also happen to be ethical)